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Monday, June 22, 2009

Market Yourself Into a New Job

In a down economy, it can seem like everyone is out of a job. And yet, even in these times, there are still jobs to be had and made. Companies are still growing, and some industries - such as massage therapy - are still thriving.

Many job seekers are unsure about how to proceed beyond filing for unemployment benefits and searching the classifieds. Luckily for you, there is so much more you can do! Use these techniques to find your next job!

- Start a blog. There are many free hosting sites - WordPress.com is my favorite. Publish at least twice a week (Tuesday and Thursday are good days for maximum traffic) on professional topics. If you are a fashion designer, start a style blog. If you are a grant writer, give tips for nonprofit fundraising. Use your expertise - put it in a tangible format, so future employees can really see that you know your stuff!

- Podcast and videocast. Using a webcam, you can record podcasts (just record audio from your cam) or vidcasts that showcase your knowledge.

- Establish a social media presence. Get a Twitter, Facebook, LinkedIn and Ning. Network with other professionals and spread links to your blog.

- Keep your skills sharp. Develop something innovative (like an iPhone app for software developers), or volunteer for a nonprofit. There are many small nonprofits who would love help! If you can find a way to volunteer in a function like your old job (building a website, writing grants, etc), then you've got a winner! Also consider freelancing.

- Teach it. Tutor students or hold workshops to learn what you do. Look up your local adult education project for an application to teach. You probably won't make much - if any - money from it, but your name will be spread.

- Answer questions. Go on LinkedIn Answers, Yahoo Answers and forums to answer questions about your field.

- Get business cards. Don't use your old cards - get new ones with your skills or general title, phone number, and email address. "Jane Smith, Grant Writer, 555-555-5555, jane.smith@email.com". You can list a few skills, too, but this is optional.

- Develop your digital portfolio. If your work is something you can show off, put together a digital portfolio (you can use free hosting site like Yahoo Geocities, if need be - WordPress is a great choice as well.) This will show potential employers what you're about!

These tips will help you establish yourself as an expert in your field and market yourself into a new job!

(expert=Andi_Enns)

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3 comments:

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